I led OXO Tower Restaurant's content marketing strategy, writing copy that showcased the iconic venue's unique dining experience. This included creating seasonal tourism campaigns for South Bank London and managing the restaurant's presence on Visit London, helping attract local and international visitors.

I led Pocket Living's content marketing strategy, creating SEO-driven blog posts, social media content, and newsletters highlighting the benefits of living in London. My work showcased the city's vibrant culture and helped attract millennial buyers by promoting affordable housing options in a competitive market. I developed customer testimonials that led to significant media coverage, including a front-page feature in the Evening Standard showcasing a Pocket Living resident.

At Glamping Hub, a travel platform focused on millennial travellers, I developed SEO-driven content about unique accommodations and outdoor experiences. I developed the brand's tone of voice to resonate with a digitally-native audience looking for exceptional travel experiences. My most successful campaign with The Traveling Tuna increased organic site traffic by 10,000 and doubled their social media following in one week.

I wrote research-driven hotel listings for worldwide properties on Traveljunction. This required exceptional attention to detail and local research, ensuring each listing provided travellers with essential, up-to-date information. My work contributed to the site's growing database of unique hotel descriptions, supporting travellers in making informed decisions.